Hi 👋
I'm Clayton
I solve user problems that actually impact business outcomes.
Most designers create beautiful interfaces. I create experiences that reduce support tickets, increase conversions, and turn user frustration into business growth.
My Unconventional Path to UX
I discovered UX through the back door by experiencing bad UX every day.
While handling 750+ monthly support tickets at Tyler Tech, I realized something crucial: the best customer service is designing systems that don't need customer service. When 71% of my tickets stemmed from the same navigation issues, I knew this was a UX problem with measurable business impact.
At Reap Commerce, I drove conversion improvements across 8-10 e-commerce clients by combining competitive analysis, data-driven hypotheses, and strategic storytelling. I aimed to make their sites perform better, with results like 31% conversion rate lifts and 75% revenue increases.
Beyond Design
Weekends: You'll find me performing improv at The Comedy Arena (McKinney, TX) or creating music as Coin Toss Radio (four albums and counting).
What Drives Me?
- Creative Fulfillment
- Growth & Mastery
- Autonomy & Purpose
- Making an Impact
I want to feel proud of what I put into the world.
Looking Forward
I'm seeking opportunities with teams that value:
- Strategic design thinking over just visual polish
- Data-driven decisions backed by real user insights
- Collaborative problem-solving across disciplines
- Business impact as the ultimate measure of success
Currently interested in: Product companies modernizing legacy systems, especially in Colorado where I can combine great work with an amazing lifestyle.
If you've made it this far, maybe you're part of what's next. Let's find out.
Let's Connect
Have a complex user problem that needs strategic thinking? Let's talk about how user-centered design can drive real business results.
P.S. - If you've made it this far, you probably appreciate thorough thinking. That's exactly what I bring to every design challenge.